The industry is spending money to defeat legislation that is largely drafted out of misunderstanding and fear. Those pressing for this legislation in many cases are ultimately looking to ban a technology that we absolutely need to continue to feed our growing population at affordable prices using less inputs and less land. I’ve recently posted an article that addresses Prop 37, "Standing Up to the True Mission of the 'Just Label It' Crowd," on the Truth About Trade & Technology blog. A previous response on GMO Answers, available here, addresses the Connecticut labeling issue.
The response, included below, addresses issues raised in your question. If you have additional questions after reading this response, please ask.
“Anti-biotech activists are like zombies in a horror movie: No matter how many times you defeat them, they keep snapping back to life, determined to wreak brand-new havoc.
"So, a month after suffering a bad loss in California on Election Day, they’re shifting their misconceived movement to Connecticut, Oregon, Vermont and elsewhere. The next engagement is already well underway in the state of Washington, where the frightening extremism of what they really hope to achieve is also on full display.
"Their outrageous goal is nothing less than a complete ban of crops enhanced by biotechnology—and they must be stopped.
"The opponents of biotechnology try to present a reasonable face to the public, but their real agenda is radical—and it’s already on full view in the state of Washington.
"On Election Day, as Californians were casting their ballots against Prop 37, voters in Washington’s San Juan County considered an even more dangerous measure: a total ban on the growing of GM crops.
"San Juan County, home to fewer than 16,000 people, is tiny compared to California and its population of almost 37 million. So its drastic initiative didn’t generate much attention during the campaign season—and neither did the result, in which 61 percent of the county’s voters decided to outlaw the kinds of plants that farmers in much of the rest of the country take for granted.
"This is the true mission of the anti-biotech movement: the utter elimination of genetically modified crops from the United States.
"If the 'Just Label It' crowd wanted to stop at labeling, its leaders would have condemned the vote in San Juan County. But they did no such thing. For people who love to spew out press releases and shout on blogs, their silence was curious—and also revealing.
"The rest of us must speak out against both the effort to push new food-label laws and the even more harmful agenda that lies behind it. We know the truth about modern food and agriculture, and it’s our job once again to make sure voters hear about it as well."